Founder Diary
Building SnapLedger in public — product decisions, lessons and customer stories, in Richard's own words.
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Post 0
Why I'm Starting This Diary
One month after launch — who I am, why I'm building SnapLedger, and the café question from my partner Alex that changed everything.
July 1, 2026·6 min read
Post 1
The Moment I Stopped Building Tools
SnapLedger began as expense tracking. Then Alex's documents — and a lawyer friend's thirty apps — taught me the real problem isn't more tools. It's connecting information.
July 2, 2026·5 min read
Post 2
Trust Is an Engineering Problem
SnapLedger's biggest challenge isn't AI or accounting or competition — it's trust. And trust isn't bought or certified. It's engineered, one deliberate decision at a time.
July 3, 2026·5 min read
All entries
Post 12Why Would VCs Value Polsia at $250 Million?July 13, 2026Post 11What Polsia Taught Me Isn't AI Agents — It's Endgame ThinkingJuly 12, 2026Post 10Why We Ended Up Building Two Financial DashboardsJuly 11, 2026Post 9Using SnapConnect to Get Your Documents In, EffortlesslyJuly 10, 2026Post 8A New Chapter in the United KingdomJuly 9, 2026Post 7Freelancers and the Age of Digital NomadsJuly 8, 2026Post 6What Does "Your Life Easier" Really Mean?July 7, 2026Post 5My Friend QianhuiJuly 6, 2026Post 4My Friend ElodieJuly 5, 2026Post 3Every Product Begins with a PhilosophyJuly 4, 2026